Marketing and Communications

Marketing & Communications Committee

Career Center – 
Technical owner of Career Center on the chapter website. Liaison to IIBA for the chapter and Sponsorship chair to ensure local company job postings and member resume postings are aptly reflected in the Career Center section of the website.
Communications    (Seeking Volunteers) 
Responsible for creating all printed materials such as fact sheets, flyers, brochures and other items that are distributed to members and potential members. Responsible for managing email lists and creating a newsletter and email communication to members and potential members.
Marketing –Chair 
Support chapter in creation of marketing materials, raffle items, and chapter promotions.
Public Relations – (Seeking Volunteers)
Develop and implement the strategies required to ensure the Chapter’s message reaches the community, current and potential members, business sponsors and general public. This includes authoring press releases on newsworthy items about the chapter and the BA profession.
Quality Assurance–  
Review web site content, newsletter and all printed materials created by the Marketing & Communications committee for grammatical, design and HTML errors.
Social Media – (Seeking Volunteers)
Post Events and engage membership/prospects on social media sites (Facebook, LinkedIn, etc).
Website Management – (Seeking Volunteers)
Create and implement strategies utilizing the internet to grow membership and provide useful electronic content.
If you are interested in joining the Marketing & Communications committee, please email our current VP of Marketing & Communications, Pamela Belknap at
You must be a registered member in good standing of both the International Institute of Business Analysis (IIBA®) parent organization and the Hartford Chapter, to participate. For information on membership, please visit the membership page.